Turn bad reviews into product improvements using AI

Turn bad reviews into product improvements using AI

Prompt = A fancy word used to describe the act of talking to an AI.

Hey Prompt Entrepreneur

Firstly thank you to everyone that provided feedback.

If you haven’t yet.

Please take a second to let us know how we’re doing. The poll is at the bottom of this email. We’ll be closing it in a few days.

If you are anything like me you’ll have noticed the 1-star review.

And completely ignored the fact the majority voted 3 stars.

Which got me thinking:

How can we improve our email newsletter to turn that 1-star into a 3?

Then I remembered I’m a Prompt Entrepreneur…

Over to our 🤖

“I must say you are handling your 1-star review admirably.

Let me show you an example of how to turn a bad review into a product improvement.

First you’ll need ChatGPT by Open AI.

Download mobile app or go to the web version.

Then let’s start prompting”.

Copy and Paste this Prompt

Act as a customer satisfaction expert.  I want to improve our [Product].

Here is a recent customer review :  [Review]. 

Extract the pain points from the review and list them out. For each pain point suggest a feature/benefit we can add to remedy the problem

[Product] = SOS Hydration Electrolyte Powder - Dehydration Mineral Water Flavoring Drink Mix Multiplier, Helps Renew Energy & Rehydration - Watermelon

[Review] = I've never left a bad review before. However, this product is not good for on the go. I received the product and the "powder" was all clumped together hard as a rock. I'm able to use it while at home as I can add it to a pitcher and let it sit, but for while out and about, it doesn't work. I use this for a medical condition and it's essential that I have electrolytes at hand.

Personalise your Prompt

Replace with your product and a recent review

Prompt Output

Pain Points from the Review: 1. Clumped and hardened powder: The customer mentioned that the powder was clumped together and as hard as a rock, making it difficult to use on the go. Suggested Feature/Benefit: Improved Packaging or Pre-portioned Packets To address this issue, you could consider improving the packaging of the product. Use moisture-resistant materials or individually sealed packets to prevent clumping and ensure that the powder remains in a usable form. Pre-portioned packets would also make it more convenient for customers to use the product while on the go, allowing them to easily add it to their water bottles or containers. 2. Difficulty using the product on the go: The customer mentioned that the product doesn't work well for on-the-go usage, which is important for them due to a medical condition requiring electrolytes. Suggested Feature/Benefit: Single-serve Stick Packs or Portable Containers To enhance the convenience of using the product while on the go, you could introduce single-serve stick packs that are easy to carry and use. These stick packs can be easily torn open and poured into a water bottle or any other container. Alternatively, you could provide portable containers specifically designed for the product, ensuring that customers can access their electrolyte drink whenever and wherever they need it. By implementing these suggested features and benefits, you can address the clumping issue and improve the overall convenience of your SOS Hydration Electrolyte Powder for on-the-go usage, enhancing customer satisfaction and meeting the needs of customers with medical conditions.

Pro Prompts

  • Try doing this with competitor products to find potential competitive advantages. By finding complaints about competitors you can find opportunities.
  • Use longer, more thought-out reviews to get the best results. Generally these will be the 2 and 3-star rather than 1-star reviews which tend not to be constructive.
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