Hey Prompt Entrepreneur,
Back when I was consulting for a $10 million-a-year online education company the inevitable happened.
The CEO wanted a new marketing tagline.
Even if I told you what happened next, you wouldn’t believe me.
So here’s a short summary:
- 6-months to settle on a headline
- $50k+ worth of senior staff time wasted
- Inter-team conflicts flared up
The result?
A fancy PowerPoint with some generic non-committal suggestions.
Whilst there are a handful of things that resulted in this calamity, I want to focus instead on how to create a marketing tagline using AI – quickly.
Over to our 🤖
“Seriously? Humans! Am I right?
Anyway, there’s a better way to start the process of producing a marketing tagline.
First you’ll need ChatGPT by Open AI.
It’s a free app. Download mobile app or go to the web version.
Then start prompting”.
Copy and Paste this prompt:
Act as an expert marketing consultant and generate 5 concise, impactful taglines for my business. The business details are included in this Text:
[Business Details]
Next:
Copy and paste text from the Homepage of your website or the About page
To replace [Business Details]
And hit Go
Here’s an output example using the Ford website:
Prompt Pro:
- We used the words ‘concise’ and ‘impactful’. You can swap these out. For example you could use ‘inspiring’ and ‘motivational’.
- Take your favourite tagline and ask AI to rewrite it in different ways. Like a human the AI’s first drafts won’t always be perfect – so be ready to ask for revisions and additional options